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Mobile Marketing: An Example of Excellence
Starbucks is the best example of how a business has embraced mobile technology and run with it. It is no wonder that it was awarded the 2012 Marketer of the Year title, the highest honor bestowed by the MobileMarketer.com website. What makes Starbucks a clear champion is the business’s thorough, 360-degree mobile advertising strategy that…
iCloud Outage: Apple’s Decline Shows
On Wednesday June 20, many users of Apple’s iCloud service experienced an outage. In my opinion, this is an early sign of what we all know in our hearts is going to happen: the decline of Apple. The remarkable, brilliant Steve Jobs was the eyes of the Company, and those eyes had a distance vision…
Mobile Website Design: What’s the "Redirect Script"?
When you you buy a mobile website design, it has to come along with a “redirect script” that should be installed in your regular website. In this 2-minute video, I explain in simple terms what this script is. If you stay on to the end, you’ll catch an unbelievable free offer. Start watching now! …
CAD Services: AutoCAD Mobile – Too Many Complaints
AutoCAD 360 is the official AutoCAD® mobile app. Available for Android as well as Apple phones, its earlier versions were called AutoCAD WS. Seeing it in the news and being in the CAD services business, we were of course curious and decided to download it. We were immediately faced with a disincentive for the download….
Google Play Will Be More Popular by October 2013
Yes, it’s happening as we expected: the Android app platform Google Play is set to record more downloads than the erstwhile title-holder, the Apple App Store. Look at these stats: At the present time, the total number of Apple app downloads is more than the Google Play downloads: HOWEVER, people are downloading apps from Google…
Mobile Marketing: If You’re Not Into It, You’re Nuts
If you’re in the unfortunate group of people who think it’s enough to have a desktop-friendly website only, maybe this infographic will wake you up like a loud alarm clock on a Sunday morning: How Users Interact with Mobile Marketing Campaigns infographic Honestly, you need to get yourself a responsive website (the successor to…
