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Mobile Marketing: Apple’s Decline – the Statistics
As mentioned in an earlier post, Apple must needs over time slowly slide back into oblivion, primarily because its creative power is now only a miniscule fraction of the supernova it was earlier, due to the untimely death of the genius that was Steve Jobs. Signs of this decay are already evident. I provide here…
Mobile Marketing: Infographic-> US Users Crave Fast Response Times
Here’s an infographic with important statistics on the expectations and attitudes of US mobile users. Enjoy! Somehow I get the feeling that the last stat is an underestimate Want to become knowledgeable on Mobile Marketing so that you can start a campaign soon? Like our Mobile Marketing page to get a good grip on the…
TV Advertisers: How to Increase Viewer Engagement 45%
TV viewers are increasingly using their mobiles to access the Internet when prompted to do so by the programs they are watching (this is called “using the second screen”, by the way). One application that enables this is Shazam. Shazam is an audio identification and tagging tool that mobile users upload into their phones from…
iCloud Outage: Apple’s Decline Shows
On Wednesday June 20, many users of Apple’s iCloud service experienced an outage. In my opinion, this is an early sign of what we all know in our hearts is going to happen: the decline of Apple. The remarkable, brilliant Steve Jobs was the eyes of the Company, and those eyes had a distance vision…
Mobile Marketing Tip: Engage Users with a Worthy Cause
Today’s users and web visitors have almost universally developed an allergy to any attempt by companies to be friendly, just as individuals often lose faith in love after being led up the garden path by a string of boyfriends or girlfriends. It therefore often helps a marketer to prove his good intentions by encouraging prospects…
QR Code Video Up
At left is a QR code, which you are most possibly seeing with increasing frequency in diverse places. This is readable by a smartphone. There are several interesting ways in which it can be put to use, and I describe them in the video below. Take a look. You can look forward…
