Internet Marketing | SEO

SEO Maven Vanessa Fox: Now in a Book

SEO fans like me no doubt remember how Vanessa Fox was one of the most visible Google employees some years back (she left in 2007 and is now an entrepreneur-in-residence with Ignition Partners).

I recently read on the TopRank website that she figures in a new book, ‘Pioneers of Digital.’

Having ‘got to know her’ from some of her videos, I am happy that this sincere, gentle person is getting this well-deserved honor!

Example of a Simple Twitter Contest for Mobile

A great way to build relationships with fans is to hold a contest that promises a relevant, expensive prize. Dunkin’ Donuts has done just that. The aim of the contest was to promote Dunkin’ K-Cup Packs, which are basically packs of coffee to use in Keurig® K-Cup® home coffee makers. There was already a lot…

Internet Marketing | SEO

SEO: Press Releases Don’t Count Anymore?

A recent post on authority SEO website Search Engine Land announced some surprising news: Google no longer ranks websites higher because links in press releases point to it. Some astute comments on the above page point out, however, that although the links in the press release websites themselves transmit no “link juice” at all to…

Internet Marketing | Mobile Marketing

Mobile Marketing Infographic: Preferred Text Messages

Responsys, a marketing and advertising services provider, recently surveyed consumers on merchant’s email lists regarding their desire to receive text messages during the holiday season. Our below infographic displays the results: But if you are a…

Internet Marketing | Mobile Marketing

Facebook Advertising: Easy SMB Ads

Facebook has introduced a quick and easy way to set up ads asking viewers to “Like” a page. As of the time of this writing, it has been provided to a limited number of SMB pages (defined as pages with less than 10,000 fans), with the assurance that all SMB pages will have the functionality…

Internet Marketing | Mobile Marketing

TV Advertisers: How to Increase Viewer Engagement 45%

TV viewers are increasingly using their mobiles to access the Internet when prompted to do so by the programs they are watching (this is called “using the second screen”, by the way). One application that enables this is Shazam. Shazam is an audio identification and tagging tool that mobile users upload into their phones from…

Internet Marketing | SEO

Great Post On Writing Posts

This is not directly related to CAD drafting services or The Magnum Group, but it is important… I recently read a post on writer Judy Rose’s blog about writing readable articles. The list of simple steps given there definitely holds good for blog posts as well, and I am following them as I write this….

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