Sun Setting on The Term “Big Data”??
Yes, the term may soon go the way of “fantabulous”, “far out” and other conversational fossils. Big Data, ie voluminous, non-homogenous data, will soon be the norm, and therefore soon cease to be differentiated from “data” .
Here is a diagram that shows the various phases of uniqueness of several software-related firms:
Diagram source: Gartner
Right now the term is in the honeymoon period, described in the above diagram as “the peak of inflated expectations.” The diagram also indicated that in 2 – 5 years, the term will slide into the “trough of disillusionment”, along with “cloud computing” and “augmented reality.”
Also take a look at how subjects in the above trough can subsequently ramp at a low angle into the plateau of realistic significance (shown as the “plateau of productivity.”
Read more on the web here.