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	<title>The Magnum Group's Blog &#187; PPC</title>
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	<pubDate>Tue, 06 May 2008 12:58:47 +0000</pubDate>
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		<title>Predicting Adwords Impressions With Wordtracker</title>
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		<pubDate>Mon, 23 Oct 2006 11:22:49 +0000</pubDate>
		<dc:creator>Lucky Balaraman</dc:creator>
		
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		<description><![CDATA[In PPC advertising, there is a frequent need to predict how many ad impressions will be generated by a given keyword. This basically depends on the popularity of the keyword.
Since Wordtracker has long been widely acclaimed as the best tool for performing this research, and since we already subscribe to it, we decided to correlate [...]]]></description>
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